Global CEO Syngenta, Jeff Rowe applauds India’s agricultural growth,sees global leadership potential

  • Unveils I RISE Initiative to empower rural youth with agri skills and jobs
    New Delhi, September 2, 2024: Jeff Rowe, Global CEO Syngenta, on Monday commended
    India’s remarkable advancements in agriculture. Rowe expressed his “great optimism” that with
    India’s progressive policies, innovation, and embrace of technology, the country is on track to
    becoming a global agricultural powerhouse. He made these remarks while launching Syngenta
    India’s ambitious I RISE program, which aims to train over 1 lakh rural youth for various
    agricultural related livelihood opportunities.
    At the I RISE launch, Dr Sahdev Singh, Director DMI, Ministry of Agriculture & Family Welfare; Dr
    Shailesh Mishra, Director Extension, Ministry of Agriculture & Family Welfare; Dr. RC Agrawal,
    Deputy Director General, Indian Council of Agricultural Research; Dr TS Riar, Additional Director
    of Communication, PAU; Dr. Indra Mani Vice Chancellor, Vasanth Rao Naik (Marathwada Krishi
    Vishwavidyalaya); Mr Rajendra Jog, Country Director, Syngenta Foundation India and I-RISE
    Pilot Trainees were present.
    Inculcating Rural India Skill Enhancement (I RISE), explained Rowe, which supports as many as
    eight Sustainable Development Goals, “will become a safety net for rural prosperity in India,
    focusing on training and engaging rural youth in agriculture. It is designed to curb youth migration
    from villages and address the growing challenge of dwindling skilled farm personnel.”
    Rowe also highlighted government initiatives aimed at empowering youth and driving growth.
    “From Start-Up India to Stand Up India, Skill India, and the National Skill Development Mission,
    the Government has been focusing on providing new avenues for work and entrepreneurship. He
    added, “Our endeavor is designed to support this agenda by crafting a unique program for rural
    youth, strengthening the agriculture ecosystem.”
    Under I RISE, rural youth aged under 35, with at least a class 10 education and farming exposure,
    undergo a comprehensive 30-day classroom training followed by a two-month internship.
    Afterwards, they can pursue advanced training or seek employment in the agricultural supply
    chain, micro-business, or farming activities. The program is built on the 3Es approach: Educate
    youth in agriculture through training and mentorship; Engage them through employment and
    entrepreneurship opportunities; and Elevate their livelihood income.
    This program is being implemented through Syngenta Foundation India; Choudhary Charan
    Singh National Institute of Agricultural Marketing (NIAM), Government of India; State Agriculture
    Universities; and Krishi Vigyan Kendras (KVKs).
    According to Susheel Kumar, Country Head and Managing Director, Syngenta India,
    “India’s large young population holds immense potential to transform the country into a global
    powerhouse and a skill hub. With more than 65% of the population under 35, this young workforce
    can further propel India’s development and economic growth. Keeping this in mind, we have
    designed I RISE program to engage rural youth in agriculture and provide them appropriate skills
    to explore dignified and sustainable income earning opportunities.”

    Susheel further added, “Having engaged with farmers and rural youth through various
    innovative programs, this initiative represents another significant step in improving the quality of
    life for smallholder farmers and rural youth. It also aligns with our commitment to addressing the
    challenges posed by climate change.”
    About Syngenta
    Syngenta India Pvt. Ltd. is among the world’s leading agriculture companies. Our ambition is to
    help safely feed the world while taking care of the planet. We aim to improve the sustainability,
    quality and safety of agriculture with world class science and innovative crop solutions. Our
    technologies enable millions of farmers around the world to make better use of limited agricultural
    resources. In more than 100 countries we are working to transform how crops are grown.
    To learn more, visit us at www.syngenta.com, www.syngenta.co.in

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